Managing and measuring productivity is important to companies of all sizes. By this time next year, businesses will be spending about $58 billion on business and productivity apps for their smartphones, mobile devices, and even their desktop workstations. This is a huge market, driven by many technological advancements and cultural shifts. Public cloud adoption, Software-as-a-Service apps, diversification of IT, network and user dispersion, the Bring-Your-Own-Device (BYOD) culture, the Consumerization of IT (CoIT), and many more factors converged to create a perfect storm around productivity in the workplace.
In studying the productivity industry and the needs of the SMB workplace, we have identified a handful of trends that we expect to see over the next 12-18 months.
If your application manages documents or agreements of any kind, users will at some point request the ability to eSign those documents. Whether they need a simple ability to add an eSignature, or an integrated workflow or collaboration tool, adding eSignature functionality adds value to any document or agreement management platform. SignNow offers a full-featured eSignature solution that makes it easy to integrate, from both a technical perspective and a business perspective.
The last decade has seen an explosion of ‘solopreneurs’ in the United States. Business News Daily reports that there were 17.9 million full-time and 12.1 million part-time independent workers in the US as of October of 2014. These numbers demonstrate a 12.5% growth in independent workers over a 3 year period. In contrast, the US labor force grew by only 1.1% during that same time.
A recent study revealed several reasons why people are turning to independent work. Some of the most frequently mentioned reasons:
- Controlling their own work schedules
- Eliminating office commutes
- Earning more income
- Creative control over their work
- Designing their desired lifestyle
- Building a ‘fallback’ plan in case of an economic downturn
Regardless of the specific reason, most solopreneurs are looking for three things: control, autonomy, and flexibility. For the solopreneur, this is worth the hard work and stress that come from being an independent worker.