We’re excited to share that Barracuda is being celebrated by CRN®, a brand of The Channel Company, with a prestigious 5-star rating in its 2022 Partner Program Guide. This is the 10th year in a row that Barracuda’s Partner Program has been recognized with the honor.
CRN’s annual Partner Program Guide provides a definitive list of the most notable partner programs from industry-leading technology vendors that provide innovative products and flexible services through the IT channel. The 5-star rating is achieved only by select vendors that deliver the best of the best, going above and beyond in their partner programs to help push growth and positive change.
The Partner Program Guide provides the channel community with a deep dive into the partner programs offered by IT vendors, service providers and distributors. Companies are scored based on their investments in program offerings, partner profitability, partner training, education and support, marketing programs and resources, sales support, and communication. A 5-star rating helps narrow the field to find the best fit, identifying the most rewarding partner programs and providing crucial insight into their strengths.
The guide highlights Barracuda’s goals for the Partner Program in the coming year: “We are looking to accelerate our double-digit growth across all levels of partnership through increased investments in new incentive programs, while adding significant headcount to support these efforts. Partners are looking for ways to achieve a true ARR model with a vendor that compliments their initiatives via creative outbound marketing.”
“CRN’s Partner Program Guide delves into the strengths of each organization’s partner program in order to honor those that consistently support and promote good change within the IT channel,” said Blaine Raddon, CEO of The Channel Company. “As innovation fuels the speed and complexity of technology today, solution providers want partners that can keep up with and assist their growing business.”
The 2022 Partner Program Guide will be featured in the April 2022 issue of CRN and online at www.CRN.com/PPG. You can read the full listing about the Barracuda Partner Program here. You can also read more about the Barracuda MSP Partner Program and the SKOUT Partner Program.
Anne Campbell is the public relations manager for Barracuda. She's been with the organization since 2014, working on content and public relations for Barracuda MSP, the MSP-dedicated business unit of Barracuda. She started her career in newspaper and magazine journalism, and she brings that editorial point of view to the work she does, using it to help craft compelling stories.