At Dell EMC World last week, Michael Dell made a valid point that “We will all consume cloud in a variety of forms: public cloud, private cloud, hybrid, Software as a Service, managed services – it will all come down to optimizing workloads and moving and securing and managing them efficiently.” However, he also stated that “Many customers have already told us that public cloud is twice as expensive as on-premise, especially for [the] predictable portion of their workloads, which, in many cases, is roughly 90 percent.” While this might be true we know that companies are looking to move to the cloud for three key reasons, and price is just one of them. Flexibility and ease of management are two others. Further, as the competition continues to heat up, price will become less of an issue for customers and will drive the continued rise toward a “multi-cloud” model.
Regarding price, there are numerous tools – and companies – who can analyze a customer’s existing on-premises solutions and identify which workloads to move to a cloud infrastructure and what they’ll save – BitTitan offers one such tool. And here at Barracuda, we’ve seen customers looking at 30+% savings per year on doing just that. That’s particularly substantial if you’ve got millions of dollars tied up in aging on-premises servers.
But the flexibility provided by moving to the cloud can be even more compelling. Take the story of one of our customers – a state-run lottery. They have relied on Azure for several years now, and combine a baseline of “bring-your-own-license” i.e., fixed annual all-you-can-use licenses, with “pay-as-you-go” licenses so they can spin-up additional services to manage peak demands on demand. A great example of this need for flexibility was a jackpot that reached a very large amount – in the run-up to the final winning drawing, their Azure farms were handling 5 times their maximum daily throughput. In the Dell model, that would have required massive on-premises services which would be an unnecessary expense after the mega-jackpot was won.
Public Clouds are quickly reaching the point where the speed of the internet combined with the sheer massive processing capabilities of a public cloud data center will outpace what could be done on-premises. Some homes today can get WiFi speeds of 2000 Mbps – and that’s just home networks – businesses run many times faster on fiber. So the speed of the connection isn’t an issue, nor the amount of data being uploaded (or downloaded). Public Cloud providers have mastered hyper-convergence – make no mistake, they all had to create their own notions of hyper-converged servers years ago because companies like Dell and HP weren’t there yet – wherein they marry hardware along with their own software to manage and parse what looks like a massively parallel compute-store to perform tasks like artificial intelligence and analytics which are beyond what most companies could do in-house.
Regardless of how a business decides to deploy their workloads, whether that’s taking a page from Michael Dell’s statements or moving to a cloud-first approach, managing security will be a key aspect in the success of that network, and working with a security and data protection provider that can be deployed across your entire network will be crucial to the success of any business.
For information on how Barracuda can help you with your public cloud deployment, visit us online at www.barracuda.com.
Michael Hughes is SVP, Worldwide Sales, Barracuda. He has been honored as CRN’s Channel Chief (2014, 2015, 2016), 50 Most Influential Channel Chiefs (2016), 20 Chiefs to Watch (2014), and Top Midmarket Vendor Exec (2013, 2014, 2015, 2016). In addition, he leads Barracuda’s engagement with the Challenged Athletes Foundation (CAF), an adopted Barracuda charity that provides opportunities and support to people with physical challenges so they can live active lifestyles. He is the Chairman of the CAF NorCal Back-to-Back event and leads other cycling and dinner events which have raised >$1M in the last few years.